Unlatching The Implied Market For IOT Apps

The Internet of Things refers to the networking of physical objects with the optimum use of embedded sensors, actuators and other devices. It is done to collect or transmit information about the object. The data collected through these devices can be analysed to optimise products, services, and operations. 

In modern times, from developing home automation to wearable technology, the emerging Internet of Things (IOT) has touched every aspect of our lives. By 2019 it is expected that IOT market will be the largest market in the world. The market for PC, Tablet, Connected cars, and wearable markets will be combined. So there is a huge scope for professional iPhone app developer or Android developer. The major benefit out of IOT is the increased efficiency within the home, city, and workplace which gives controls to the users. 

Here is a discussion of five markets where the IOT applications have shown its miracle. 

1. Building and home automation

 

Home automation is just the beginning. The tech giant, Google's acquisition, is a green signal for IOT potential in the home and building automation. Both the terms IoT and home automation will be considered as a new groundswell of the industry. 

The innovative IOT applications are used to observe and compare intelligent buildings and smart homes. They also enhance the security which ultimately reduce energy and maintenance costs. These applications are also used in accessing control, light and temperature control, Energy optimisation, etc. IOT apps can meet the future needs of security, cost reduction through integration, and increased power efficiency, which can help in building the home. 

2. Smart cities

 

Smart cities are growing with the rise of IOT applications. They're taking advantage of ubiquitous connectivity, big data and analytics. There are a huge number of mobile applications which can monitor remotely, manage and control devices. It provides the new insights from massive streams of real-time data. The IoT mobile apps results for lighting, monitoring, integrated system control and also reduces cost at the same time. If you are interested to get more knowledge about app development then you can enroll in udemy online learning platform and get more about IOT app development.

3. Encourages Smart Manufacturing

 

IOT provides the benefit of tools, software and hardware which speeds up the design time for a smart manufacturing. The IOT application helps in flow optimisation, real-time inventory, asset tracking, employee safety and firmware updates. 

4. Health Care

 

With the use of IOT mobile applications in hospitals & health care system, the applications are providing easier access to health information, streamline costs, and create operational efficiencies hence, improving the patient experience. These applications are also used for remote monitoring, Ambulance telemetry and drug tracking. Isn't it great? 

5. Wearables 

 

Wearable technology is becoming a fashion over the past times. Almost every tech brand are trying to incorporate technology as a part of their devices. 

Around 83% of technology, experts believe that Internet of Things will have beneficial effects on the everyday lives if we see regarding smartphone usage and wearable technology. In the upcoming decade, it is expected that whether it is iOS or Android App Developer, they will fetch more kinds of wearable devices to the users. In the US, approximately, 82% of wearable technology users have agreed on the fact that the wearable technology has enhanced their lives. 

Conclusion

 

Here in this write-up, we have taken the pulse of the market for Internet of Things applications and devices. These are some segments where technologies are taking a curve. With the rise in technology, developers are working on cutting edge technology of IOT, which has resulted in a massive change in the market.

Apple iOS 10: The major Redesigns Announced At WWDC

Apple lovers, it's time to say cheers! It is because Apple unveils iOS 10 at WWDC 2016. It can be considered as the latest update of the season. It is considered as an exceptional move for the range of remarkable Apple devices like iPhones, iPod touch, and iPad, etc. Although expensive, iOS is considered as the fastest and most preferred platform for the mobile users. 

Here in this article, we have discussed some major highlights of iOS 10 at WWDC. So if you wish to become a successful iOS app developer, then this write-up is important for you. 

1. The Complete Redesign and User Experience

 

Apple claimed that it has it has redesigned the experience of the lock screen. At present, Apple’s iPhone 6S and iPhone 6S Plus has the fastest Touch ID fingerprint sensor. But it has encouraged the users to directly hit the home button to get to the home screen. Apple has revealed to “raise to wake” feature which can take the users straight to the home screen. Apart from this onscreen notification have also been made interactive than before. Many such interactive features have been introduced to enhance user experience. 

2. Siri- one of the biggest update

 

The new update has renovated Siri completely. It is one of the significant change apart from its Mac launch as macOS Sierra update. Siri has better contextual awareness. It can now offer intelligent suggestions on the basis of users location, address, visibility, etc. 

3. Introduced QuickType

 

QuickType is a handy and real time-saving feature. It although requires redesigning so it can soon be more accurate at predicting. QuickType is likely to become even more proactive in drawing appropriate data from several other apps, thus offering a quick response. For instance, if anyone ask about your location or email address, it can give the respective person's accurate information. 

4. Photos App

 

iOS has introduced artificial intelligence in photos. This application can draw several linked videos and photos by place, time and people to highlights and create keepsakes. 

5. Apple Maps

 

iOS 10 has introduced new designs in Apple Maps which will be much easier to access. It is expected that with proactive elements included in iOS 10, Maps can do wonders. The new maps features include a sub-filter feature which helps to find out nearby places.

6. Apple music

Apple Music has been through major visual redesign and modifications. The user can get onscreen lyrics for the songs now. It will have easy navigation and streamlined menu to view music stored on the iPhone. 

7. Apple HomeKit

 

Apple was serious for its smart homeKits. It offers control with all appliances which are compatible with it. It can access the HomeKit compatible accessories; whosoever company manufactured it. Apart from this, it also offers interesting features like Scenes – a pre-customized set of adjustments for accessories, door notification with 3D Touch feature, etc. 

8. Apple News

 

Similar to other applications, Apple has redesigned this news feature. It also added subscription feature and is now offering a neater and cleaner interface.

I hope you enjoyed reading the features introduced in iOS 10, and I'm sure you will love the changes.

Pointing Out How Android N Is Better Android 6.0 Marshmallow

In this blog we will compare Android 6.0.1, Marshmallow and Developer preview 3 of Android N on two flagship phone of Google that is Nexus 6, and a Nexus 6P. At Google IO, the company released its 3rd stable version, and the company will soon announce a stable name for Google yet to announce the name for Android N. 

In this blog, we will discuss in detail some new features and changes made by Google when it comes to Android N what features make them different from the latest release of Android 6.0.1 Marshmallow. Be it a rookie or professional Android development company, everyone has an eye on these new updates.

Let's find out! 

Split-Screen

 

During the Split Screen view it was first seen that split screen was a hidden setting in Marshmallow, however now it seems that this setting has become a prominent one. 

In order to activate them, you can make use of two methods: all you need to do is to hold down the Recents button, or – among the Recents view, drag an app either on the top or bottom on your mobile screen.

Notifications turn out to be quite informative and powerful

 

Notifications have become strong when it comes to Android N. Apart from the changes in the look and feel – they now have a minimal look that appears in white. Along with this, it makes it easy perform actions, for instance, answering a message straight from the notification. 

Android N comes with Direct Reply

 

Android N has now bundled multiple notifications, and it can now expand notifications by using your two finder notification, or by using a new button for an arrow. The latter appears to be quite handy for those who do not have much idea about Android devices and are not aware of the slide of two finger slide.

Night Mode

 

However the best changes they made in its System UI tuner: moreover, at last, we can see that the stock Android now even has a dark theme. 

For this, you get to have another feature which was first present the preview of Marshmallow, this time; we can see that the Night Mode will stay in the device. 

Ample lot of easily changeable UI settings

 

Those you are not aware of the little icons that are present there on the status bar, which leaves only very less space for your notifications. This allows you to customize around all the of your liking, which includes icons such as volume, Bluetooth, cellular data, Wi-Fi, alarms, airplane mode, and several other features. 

Quick app switch

 

Though it is one of the smallest it is certainly the best feature: make sure to double tap your Recents button to hop immediately on to your last app, even if you are currently in the launcher. All you need to do is a double tap to switch back to the normal mode. 

DPI Scaling

 

Further, we can get a UI tweak which you will get in the UI tuner is the DPI Scaling. As we know that Android has made it easy for you to make sure to change your text through your current device, DPI scaling is quite a powerful scheme, as it affects the complete interface. For those whose eyesight is not proper, would like to make all the items larger in order to make them easily visible.

Messenger Apps Are No More Safe

The growth of messenger app has been tremendous in past few years. It has completely changed the scenario of communication with each other. It has become the most significant service of any smartphone leaving far behind internet surfing and making calls. It has given huge rise to several messaging apps like Facebook, Whatsapp, Snapchat, WeChat, etc. They have notably become the next dominant force in mobile operating systems. 

But ultimately, the questions lies which is the best channel to exchange private information? Or how much these messengers apps are secured? Recently, Facebook's messaging app and WhatsApp has rolled out a security issue. It has raised the concerned of cyber cells and the government law enforcement across the globe. The people are concerned because the app is accessing their personal information and record conversations without notifying users. Through this, we can say that security is one the key areas where the credibility of an android or a proficient iOS app developer can be tested. As a result, many people are concerned about their online privacy 

Messenger App Offering Encipher Communication

 

The rise of enciphering in messaging app strive to ensure the complete privacy to the users. It makes sure that the chat history can be seen by the sender and the recipient. This cannot be hacked by the hackers and can't be viewed by the messaging company itself. It is because of the unavailability of the data on the company servers. 

The free messaging applications by default have security feature and cannot be disabled by the users. It is noteworthy that there are a plethora of messaging applications like Viber, Telegram, Signal other than WhatsApp which has opted to embrace full encryption and offer the users with complete privacy with encryption. 

Google has also unveiled that WhatsApp is planning to integrate HTTPS mechanism, which functions on SSL technology. It will be putting forward to all its products including Hang Out app to assure fully secure communication channel to its users. 

Is It A Threat Or A Boon?

 

It will be a continuous debate across the globe between the IT companies and government security agencies. The encryption of messaging apps allures cyber criminals, hackers, terrorists and several other anti-national elements to build up their private communication channels which further leads to some sort of distortion. 

The lawbreakers certainly take benefit out of it, which the government officials cannot serve, which further leads to security threats for civilians. 

Therefore, the encipher feature proposed by WhatsApp has challenged to the fury of security agencies. It is because of this feature, the government's surveillance department will not be able to follow the message chats of the suspected by any means. It has turned to be a major obstacle to their investigation process. The Press Trust of India has stated that it is a major obstacle to their investigation process. 

It has now raised a significant concern to FBI, considering the vast application user-base dotted all across the world. The law enforcement agencies have encrypted messenger apps as zero advantage for common people whereas, technology companies believe it to be a miracle for a complete secure channel for personal communication. 

How Can Growth Hacking contribute To Naturing Business

The Startup companies are turning revolution in the world. So it has become very critical to understand about Growth Hacking. What is it? Wikipedia says Growth hacking is a process of rapid experimentation across the variety of marketing channels and product changes. It helps to identify the most efficient factors that contribute to business growth. A Blogger says a growth hacker is not the replacement for a marketer or better than it. Both are different from one another. But how startup organizations are affecting it? Let's dive into the detail.

There have been discussions regarding polarizing and revolutionary. Is it marketing in the cover? Or is it a buzz phase to improve the salaries. Or may be considered as the future of the internet products. The fact is that it has been in buzz and has given a new job opportunity who are enticed by the possibility to become a growth hacker. It is not necessary to own a big team for Growth Hacking. A start-up organization can have a team of three people, i.e. a front-end developer, a back-end developer (can be either a professional iOS App Developer or Android app Developer) and growth hackers itself. But before we dive into the tactics, it is important to understand the process of the growth hacker.

Process of the Growth Hacker

 

1. Defining actionable Goals

 

The ultimate goal is actionable growth. But you can only achieve it by breaking it into smaller and attainable task. The goal should neither be too broad or extremely small. You should only plan such goals which rest in the hierarchy. And once it is reached where things can be marked off, then the goal is considered narrow. 

2. Implement Analytics to track goal

 

The next process is to track goal, whether it is achieved or not. Without analytics goals are just vacant. You may find this answer by analyzing these question. Have you done tracking of content creation metrics? Do you track metrics? Have you tracked the referral URL which has taken to content creation? And much more. Such type of analytics will fetch you complete data which may change your goals. 

3. Support you existing strength 

 

Every startup enterprises have assets or strengths which can be further used as leverage. It may require little energy and can produce big results. 

4. Execute the experiment

 

After the third step, it is essential to execute the experiment. Here in this step, you will educate your members through customers blast. This can be done via emailing. 

5. Optimize the experiment and repeat the process

 

In the last step, you should analyze the experiment and may go for another one. Again the same procedure is repeated and can be moved with the steps as mentioned earlier. 

Future trends of the Growth Hacker

 

Growth Hacking is an interesting trend for the businesses which defines the future of internet based companies. There is a barrier between the product team and those responsible for acquiring users for products. And the responsible for this have to learn about API's and the people who are responsible for programming should think about customer experience within the product. 

Growth Hackling is relegated to startups but sooner it will be part of 500 fortune companies. It is major because startups lack resources and the relationships, they're forced to growth hack. However, it is nothing hard rule that it can not be for larger organizations. 

Mistakes In Your Mobile Marketing That Has Broken Your Mobile App

Mobile marketing has emerged out to be quite an incredible tool for the developers that has empowered business owners to reach their users residing at any demographic location without requiring much strenuous efforts. 

 

On the top of it, as per Ninja Link Building, 8 out of 10 users have mobile device, and another major trend is that these people are so much attracted to these devices that they normally use it even while they are waking normally. This brings to us the fact that those who do not have a strong mobile marketing campaign need to plan it carefully, as one cannot afford to sidestep the increasing popularity of the mobile devices. 

In order to attain success for your mobile marketing campaigns, you need to know about the mistakes be it Android or even renowned iOS app developer commit while marketing mobile apps

1. Failing to promote your marketing campaign.

 

We are well aware of the fact that we have ample lot of mobile app that striving hard to capture the attention of the mobile users, and to do this you need to relentlessly search for tips to capture audiences attention and also make sure that you keep them. The number of promotions you will make for your campaigns, is directly proportional to the opportunities your consumers will have to get emails, as well as follows the social media and must make sure that you also get into SMS marketing. 

Do not just make a mobile marketing campaign, but make sure to apply it effectively which comprises of clear calls to action across which is through your promotional platforms, signs in your mobile stores and make use of captivating fonts. 

2. Not following the responsive design standard

 

Responsive design has embarked on a new web design technique that makes sure for the developer to automatically adjusts the layout of the content irrespective of the size as well as the orientation of the screen on which the user is using to access the content. Failing to do so is one of the biggest mistake these developers make while developing their mobile app. 

3. Keeping a low engagement factor for the users

 

Mobile marketing is more than just telling your consumers about your brand. It is also helps to carry on a two-way communication. This helps to engage the consumers in two-way communication assures the engagement quotient of the app. This further increases the chances of conversion and helps to get business. 

4. Avoiding automation software for marketing 

 

There are ample lot of automation software present out there in the market, which has made mobile marketing campaigns very resource-intensive. Those who think that using these softwares is futile, must tally their expenses and then they will get to know that it curtails all the expenses. 

5. Leaving mobile marketing campaigns without tracking results

 

Now that you are spending precious time as well as money for plaining a strategy for marketing your mobile app, then you need to make sure that you get a proper return from your investment that you have put in is quite important. In order to know that whether your app is successful or not make sure that your campaign needs to track as well as analyze all the interactions it has with the consumers. This information from the analysis in order to make changes in the future marketing campaigns that can help you get high yielding results. 

Conclusion: 

 

Though development is one of the prime requisite for mobile app development but another quite an important issue is to get the marketing strategy right as this is the medium that helps you disseminate your business to your users. Therefore, you cannot afford to take risk when it comes to the marketing strategy.

All You Need To Know About Present And Future Of Wearables

Technology has grown out very luxuriantly and this all because of the strenuous efforts put in by the developers to render technology that goes far beyond the desired. We certainly are living in a world of fantasy where we are dreaming to cook meal for your or can check your body metabolism with a voice command. 

Wearables are accepted widely and thus only Apple or Google, are not the only firms that have a monopoly in wearable technology. Which means that leading iPhone  app development company or Android have to stretch their development abilities if they wish to develop apps for these devices. Talking about 16^th Wearable Technologies Conference in 2015 USA there were around 500 attendees. This conference was about completely delving deeper in the wearable ecosystem. 

From chip vendors to solution providers this conference was filled with people of all the genres. One of the most important reason for this is that wearable are certainly and unarguably a fancy things in technology. Moreover, it is not merely catching the fancy of the users, but the developers are also enthused with the excitement and anticipation as well as overwhelmed about the things yet to come. 

Moreover this is an actual advancement that developers are not just making up this is quite a real thing and is about to capture the market in its grasp. Wearable technology has reached Garnter's Hype Cycle and this cycle outlines the journey of trends which is defines how a trend moves from a level of maturity and how it gets adopted by the users. 

Wearables have a bright future ahead

 

Moreover, looking at the opportunities available in the development field several companies such as Fossil Group have announced hundred of wearables in this year. With such facts we can say that wearables have a very bright future ahead and looking at the wholesome future several companies are launching lots of products. 

It has been estimated that wearables will generate a revenue of53.2 billion U.S. dollars in the forthcoming years. 

Healthcare and fitness has seen one of the biggest shift in this sector. Wearable devices now have grade sensors, monitoring and patient care, devices that are doing good in data that is related to heath sector. 

 

Games

 

With the evolution in th king of devices we use now we now have several wearables that help the users to play outdoor games as well. Garmin is a leading company that has created an incredible Approach which is a range of wearables used for playing golf, and this is specially developed to deliver information to the person who is playing the sport. 

Then again we have TruSwing, a device that uses sensor metrics to reflect how your mechanics affects ball flight as well as shot results. 

Garmin Golf Wearables

Stay fit

Garmin wearables.

 

The fitness tracker is without a doubt one of the most liked wearable devices, and this might be the plausible reason why we can find a variety of them. Choosing the right fitness brand as per your needs in further dependent on you. 

Wearables for fitness

 

The best part about this fitness freak to fashion lovers, you get fitness band in all range and variety. We now have fitness bands that have evolved a lot and comes with incredible sensors and technology. It also allows the users to monitor the heat rate via FitBits Charge HR or even notifications are also given using the smartwatches. 

These fitness tracker come in varied range which one can choose as per their desired need. One can get notifications at Garmin Vivosmart HR, fitness freaks can go for Jawbone UP2 which a multi-purpose fitness tracker , for sporty people we have Garmin Vivoactive for multi-sports, in order to track heart rate we have Fitbit Charge HR , to track your running Microsoft Band 2 , to track your swimming we have Moov Now , and for fashionistas we have Misfit Swarovski Shine. 

Apart from the official purpose Wearables have grown out to be one of the more personal technology as it helps in automating and optimizing all the your daily chores that people perform, which is completely different level of digitization which is designed to meet the official requirements.

 

Developers are working efficiently and are coming out with the flying colors with concepts such as Internet of Things which has become an incredible source of development. 

The list of wearables is not it as apart from this we have a long list of quite intriguing wearable gadgets if enthused with incredible technical ideas turn out even the dull ideas into quite engaging user experiences. 

One of them is Google Glass or call it a digital eye wear which has the capacity of turn you loitering into an knowledge imparting session. This advancement is a great leap for the tourism industry. 

Smooth tracking: It is not only fitness which one can track from these wearables but we also have tracker for pets as which one can implant on their pets and keep a track of where they are moving. 

Connectivity and Apps: this is a great news for all the party freaks as now you do not need to carry your cell phones or wallet for the party. This gadget allows you to store all the payment details on your cell phone and to make payments all you need to do is to swipe the phone and everything else is taken care of. Mobile apps are no longer restricted to knowing balance or the charge sheet but they can now easily make payments. 

This is not it as there are special suits that are tailor made for athletes and they track every move while playing the game and this helps the players to improve their gaming experience. 

We now have real time data applications that are considerably improving coaching as well as training process. This is not a mere method of recreating and even playing games, but has got considerable improvements. 

Challenges to cover

 

When it comes to some casual use or recreation, one can easily surpass any bugs or disruptions, however this cannot be ignored when it comes to health or fitness Mobile App Development, one can not easily tolerate any bugs. Therefore, these developers has a great deal of responsibility attached to them. 

FitBit is has launched Blaze its smart fitness watch, is a new watch that can work even without working in tandem with a smartphone. However, it allows you to sync FitBit app that helps to keep a track fitness track. 

Adidas, who happens to be a big name in the sports sector, is delving deeper into wearable by launching sports bra that has the ability to measure heart rate of the user. This means that brands are well aware of the needs of the users. 

Who will lead and what's next? 

 

Sensoria Inc. has emerged out to be a big name when it comes to wearables in fitness and the company also puts forth the plans to make the Smart Running System more advanced, and it was unveiled in Consumer Electronic Show. It is also credited as the first and only garment that has multiple integrated wearable systems.

How is User Behavior Shaping Mobile App Development

Just like smartphone changed the way users communicated and accessed the web, a gradual shift in users' behavior can be observed following the rise in demand for mobile apps. Years have passed since the mobile giants Apples, and Google launched their app store, but the app usage has skyrocketed in the last four years. Right from gaming to business to utility, millions of apps have swarmed the app market. 

A Look at Mobile Usage Statistics 

 

Let's view at some useful insights related to mobile app usage:

• The use of mobile apps is expected to increase up to 268.69 billion in 2017.
• Digital media time spent on mobile apps has reached 89 percent.
• Smartphone apps are the key drivers behind the growth of digital media.
• The time devoted to mobile apps is more than the time invested in mobile web.

So, now that you have come to know about the drastic increase in app usage, most of you still might be wondering about the reason that encourages a user in downloading an app from among billion of applications. 

Three Elements That Causes Changes in App Users' Behavior

 

Based on a survey conducted by Fogg Behaviour Model, three elements are responsible for the change is users' behavior:

• Motivation
• Ability
• Trigger

But if any one of these elements is missing, you won't likely see any change in the behavior. 

Well, one great way to expand your app's presence among target audience is via the social circle. Spreading news about your product on popular social media networks like Google+, Twitter, Facebook, etc. often acts as the biggest motivator for people, encouraging them to download the app. 

Especially, social influence is expected to have an enormous impact on youngsters mind. But, you cannot ignore reaching out your product to the older generation as well. So, you need to pay attention to customizing your application to meet the demands of different age groups. Moreover, a useful app triggers mobile users to share their app experience with other individuals. 

But remember, app development isn't an easy feast. Rather it can be challenging because of the increasing competition in the market. And thus, to build a successful app, it is better to hire Android app developer or a professional who can meet your project needs with efficiency. 

What Future Holds For Mobile Apps?

 

People are moving towards using smartphones and tablets and are adopting the wearable technology. With the increase in demand for wearables, the need for apps compatible with smart devices is most likely going to rise as well. But, most importantly, the future of apps will lie in the behavioral changes in users. So, you should study the emotions that a user experience while using an application, as it can guide you in developing successful end-product that is well liked by your target audience.

5 Questions You Must Answer Before Initiating Mobile App Development

Creating rewarding apps are becoming a lot more challenging and arduous with numerous companies showing interest in leveraging mobile app development services to build one-of-its-kind app solutions. Even if, you choose to hire iOS app developer or any other expert app developers for your project, there are a few basic questions that might be restricting you from beginning with the development phase. Here are five such important questions worth considering:

1. How should you safeguard your app idea from being stolen?

 

You might have just come up with a unique and brilliant app idea. But have you imagined what happens if the notion is used by someone else and launched before you did? Of course, you will be deeply saddened. Perhaps, some of you will want to sign an NDA (non-disclosure) agreement with your service provider before starting with the app development process. But even requesting an NDA might not help you from losing your app idea unless you discuss your requirements with your development team. 

It is suggested that rather than keeping yourself aside from becoming a part of meaningful discussions with app developers (having proficiency and experience in meeting your app needs), you must postpone signing an NDA. You must gather information regarding the general purpose of your app, find out similar apps, your development budget, the platform on which you would want to run your app and so on. Only after acquiring such data, move to requesting an NDA. 

2. iOS vs. Android App: Which platform should you use?

 

If you want to develop consumer apps that help in generating good revenue, then you should opt for creating an app for the iOS platform first. In fact, iOS applications support higher ROI compared to Android apps. Also, since Apple based applications are easy to build and performs faster, you won't have to make necessarily the cost of your iOS app less. 

On the contrary, Android proves a better choice in improving your visibility among audiences. After all, Android enjoys the maximum smartphone market share, thereby increasing your ability to extend your reach to a wider audience base. 

3. How much investment is required for an app?

 

The possible third question you'll have in your mind is that money you will need to spend in your app development project. Well, the overall construction cost relies on how many new features you tend to add within the app. Also, the cost of the platform you choose for your project will vary. Remember that niche app development company usually charge from anywhere between $500k to $1000k for the project. On the other hand, freelance developers or smaller shops charge a nominal fee. 

Especially, choosing to outsource your application development project to an offshore firm will best meet your needs. 

4. How to earn money from your app?

 

If you want to earn some profits from your newly built app, then you would want to know how can you make good money via your app. The best and highly recommended ways that are believed to monetize from an application is following the freemium app approach. According to this method, you need to release your app for free in the beginning, and as soon as you succeed in exceeding your user base introduce in-app purchases to increase ROI. 

One good example of freemium approach is Candy Crush. The gaming application is available for free. You can play the game with no need of spending even a single dime, but as you move to higher levels, you are presented with in-app purchases. Needless to say, you'll be encouraged to buy things that could help you in clearing challenging levels. In fact, people who have become addicted to playing Candy Crush seems to be making a lot of purchases from the app store. 

5. What is the right time to upgrade your app?

 

Updating your app is crucial to keep users interested in using it. Also, up-to-date apps help attract new potential customers. Besides, as your business grows you're bound to introduce updates that inform users about your new offerings. Keeping your mobile application updated creates a sense of excitement among users and make them think what all will be offering next. Moreover, upgrading apps also help in fixing bugs that users might have noticed in your app. It is recommended that you should update an app in a month. Also, the frequency of updates depends on the feedback provided by users, your development budget, etc. 

What's more? Make sure to plan your updates and jot them down in your app's roadmap. Doing so will ensure that you don't miss out releasing any critical update. Also, include what all you have updated in your app's roadmap. 

Wrapping Up!

 

Reading the above question and their answers will most likely help you in determining the right way to develop successful apps. You will possibly come across many more considerations when building an app. However, the ones discussed in this article are initial concerns you need to know about, as they will help in laying down the foundation of your app development project. Remember, if you lack the skills necessary for creating a winning app model consider recruiting hire mobile app developer for the job instead. 

But before selecting any service partner, make sure to check out their experience and specialization to ensure that they are capable enough to meet your project needs.

Go For Deep Linking To Improve Your Android App's SERPs

We cannot just out blow the fact that Mobile internet search has surpassed the web traffic considering the traffic results. The reason being that the utility of mobile phones is so much so that the users now prefer their smartphones as they provide information anywhere and anytime. 

Android apps are one of the best way to disseminate your business among the massive user base, and this is possible only by making use of deep linking the content page together of the mobile apps and therefore it helps to open up a great deal of opportunities that makes sure that the developers or the users from Google search to check any particular content which makes it available from a mobile app. 

As per a recent statistical report from mobile customer engagement, you get to have in-app engagement which is considered quite a sophisticated version of in 2016 and one of the very simple reason might be the that it is quite reasonable, the app brand has more control over the message, and also have the ability to render users quite an incredible and unfettered user experience who have invested a lot in their brand. 

So do you have the ways in which an Android app development company can easily make your Android app quite a renowned name in the app stores?

Yes, of course you can as there are different ways available that can make your Android app quite searchable by Google. 

Some of them are as follows:

 

Make sure to get links for the app content : This allows Google to crawl into the content of your app and ensures that you get better results on Google searches. In order to make sure that there is a deep linking in your Android app, make sure that you change the content of your Android app so as to incorporate file in order to listen to the data which comes from the URI of the website through the Google search and make sure to reply so as to take the content page of your mobile app. One needs to know that the process occurs in two steps:

Make sure to incorporate <ACTION_VIEW> in your Manifest. You can specify one or more than one <data> tags in your URI scheme. One of the tag must comprise of android and that must be the scheme attribute. Apart from this you can also specify several activities that are for the same URI scheme and also comes with different path prefixes that are rendered for each activity which enables the different URI paths. 

Apart from this you need to make sure that your activity is Browsable and this can be specified by the intent filter that one can open from a web browser and this is quite a prime requisite to make sure that the website has deep linking. Make sure that all the intent filters are present in your app manifest, Android then routes all the Intent that is similar to the URI. 

How to make sure that you have deep linking : For those who are embedding deep linking must make sure that the app should straight away take the user to the require content page and for this they do not ask them to perform anything else inside your app. This makes sure to deliver a better user experience to your clients. 

Help to Increase Revenues:

 

We are well aware of the fact that the users who download your app are your most loyal customers. As they have downloaded your mobile app which means they are interested in purchasing which means they have business.

Therefore, using deep linking you can easily guide your customers straight away into your app, this makes them quite motivated so as to complete a specific task or make a purchase. 

Improved User Experience:

 

Deep links hold a very strong impact when it comes to deliver an efficient browsing experience and also makes sure to avoids chances to distract as it directs them straight away to the screen of the app. Make sure that the users wish to buy a product, listen to a track, watch a video, or get acquainted to the latest news – deep links helps to optimise the time it would take so as to manually perform a tasks and this renders quite an incredible user experience to them.

4 Mistakes to Avoid When Developing a Mobile App

In the last couple of years, the use of mobile applications have exceeded to a great extent. You can measure the ever-growing increase in the demand for apps by looking at the following statistics: 

• The number of app downloads across the world is predicted to reach 270 billion by 2017.
• 52 percent of digital media time in US alone is spent on apps.
• Smartphone users spent around 89 percent of their time in using mobile apps.
• 500 leading merchants generate 42 percent of their sale from mobile apps.

So, these stats clearly explain how crucial it has become to develop mobile apps to extend your business reach to a wider user base. Despite continuous app development, it seems many app developers from almost every iPhone or Android app development company tend to make mistakes while developing them. 

Here are a few mistakes you should avoid when building an app:

1. Not Having a Clear Understanding of Your Business

 

The best way to develop a winning app requires you to have complete understanding of your business. Despite coming up with a brilliant app idea, you can't guarantee its success until you design it in sync with your business needs. The reason as to why you should know what you deal with is that it will make you create a product that can solve existing problems in your system. 

2. Pre-assuming That The App's Popularity Will Grow

 

One biggest mistake users (ideally novices) make is believing that their app model will go viral if it looks and functions in a superior manner. Remember, there are dozens of great mobile applications in the market. So, you just can't sit and wait for your target audience to notice your product. Rather, you must have a marketing plan ready to increase your app's visibility. 

3. Lack of a Great App Monetization Plan

 

Many iPhone/Android app development company believe that as the userbase of their app grows, they are likely to earn good revenue from it. But, unfortunately that's a wrong notion. Many developers, in fact, think that they can earn huge profit by app advertisements or just because of their reputation. But, with many big players out there it is imperative to have an app monetization plan prepared. 

4. Leaving Your Competitors

 

Out of the Picture!

 

Never underestimate your competitors, or leave them out of the game. In short, you must keep track of all the updates made by businesses competing against you. Though, some of your counterparts might not achieve the kind of success you have tasted via your app, but they might counter-attack with a better app strategy that give them an instant push in the market. 

Conclusion

 

The app marketplace is becoming highly competitive with each passing day. And so, as an app developer it becomes essential to consider factors that could help in developing a successful solution. Put it simply, you must pay heed to factors that helps increase your chances of achieving success in your app development venture.

3 Important Ideas to Developing a Winning Mobile App

Do you want to build an app? Well, then you wouldn't possibly find much difficulty in getting the job done. After all, there are plenty of tools and resources online to guide you in the right direction with your mobile application development project. But, what can be challenging is getting your app the expected recognition in the market. 

An unfortunate reality is that not all the mobile apps become an instant hit with users. However, putting some basic principles in use can help you get the best possible return from your app model. So, before you hire a Mobile App Development Company make sure to follow the below mentioned key ideas to ensure achieving success in your app development endeavor:

1. Move From Imitation to Innovation

 

There's no denying to the fact that mobile apps prove a lucrative deal for businesses, expanding their reach to users across the world. That is why most (if not all) of the businesses are putting their best foot forward in getting their share of fame by building an app. Unfortunately, some businesses do not follow the same approach and instead resort to imitating what others are doing. 

In short, several people rather than innovating their own app idea, prefer copying already existing concept of a mobile application. Needless to say, people who imitate others don't have a purpose behind creating something, and might not even bother whether their rendered solution will meet users needs or not. 

Moreover, imitating anything blindly could turn out an expensive deal. Besides, users are attracted more to fresh ideas than an existing one. So, a wise decision will be to have a clear picture in your mind about the app that your users want. This does not mean you cannot consider imitating an app. But, you can try and add more innovative features to it.

2. Focus on Simplicity

 

Don't unnecessarily get your app stuff with features that are not required in it, as they won't likely help you achieve success in your venture. Furthermore, users who are using your app for the first time will abandon the application, if they find it difficult to understand the scope and purpose of the app. But with various app development tools and approaches on the Internet, it's easy to become overwhelmed with such ample number of choices. As a result, we end up making the app hard-to-understand or packed with irrelevant features, which renders a poor user experience. 

Remember, user experience (UX) is crucial for the success of an app. Also, research proves that an easy to use app is likely to attract more users, as users will be able to understand it without any difficulty. Also, too many ignored features only adds up to the development cost. As a startup, you must focus on releasing an app with minimal features, so as to portray it as a viable product. However, once users start recognizing it, you can consider adding extra features to it.

Also keep in mind, to ask for users feedback before you opt for any additional feature. In fact, you should question yourself whether the feature you would like to be added is going to add any value to the users.

3. Don't Forget to Have your App Marketing Plan Ready 

 

Of course, you cannot just sit and wait for your targeted audience to notice what you have to offer. Especially, in today's competitive and wobbly marketplace it is imperative that you must keep your users aware of what all you would be offering. This also helps in arousing curiosity among users regarding what they'll get from your end-product. So, it is important that you have an app marketing plan ready before you plan on launching your product in the market.

When creating a market plan for your app, make sure that it focuses on presenting the unique features of the app and how it will benefit the targeted audience. An app marketing plan is also an excellent strategy to promote your venture to new customers. Your marketing plan can be a sponsored messages that appear on social media platforms, or a PR marketing strategy and so on.

Conclusion

 

There is no dearth of solutions and strategies that helps guide in developing a winning app, but the key ideas covered in this article can play a crucial role in increasing your chances of success.

Factors to Guarantee Success of Android App in The Future

You might have heard as to how the advent of Smartphones, especially Android, has revolutionized the way we conduct business. Besides, you might yourself might have experienced drastic changes in how you perform daily tasks since the inception of Smartphones. But, developing innovative apps has become a hot topic of debate among most of the developers. After all, the majority of digital media time of users is spent on mobile apps. Thus, building one can help you in expanding your presence to a larger audience base. 

However, remember that there are around million of Android applications available in the app marketplace. So, to ensure the success of your product, it is imperative that it can take advantage of advanced features like the cloud technology, location-based services, etc. Also, your app must help boost productivity and optimize efficiency. 

Furthermore, it is vital that your mobile application must make it convenient for businesses to communicate with their customers their latest offerings. In addition, the app must contain touch-gestures that enable customers to make purchases only making a few taps and swipes. 

In a nutshell, you must keep up-to-date with technological changes and Android app development trends that will help you attain long-term success in your endeavor. Even if, you are considering on hiring Android app development company for your project, you must keep into consideration the following factors for creating a successful app solution that will work well in the present and the future: 

1. Opt for Advertising 

Advertising products online have always proved beneficial for businesses in achieving success. After all, posting ads online helps in reaching out to all the potential customers. Thankfully, Android apps make the process of advertising a lot more easy. Most importantly, they help provide customers with personalized messages and notifications to convince clients into purchasing products and services. This eventually increases the chances of improving your sales. 

2. Implement Location-based Services 

One excellent way to provide exceptional app experience to users is by implementing location-based services into the app. Doing so, help makes it easy for businesses to locate people having similar interests all at once. Also, making use of such service gives you ability to communicate with your targeted users in an efficient manner by providing personalized services. Moreover, you don't need to irritate users into providing their location details. This help in improving your customer satisfaction and keep the customers happy. 

3. Add Cloud-based Services

 

Today, almost every business organization is utilizing cloud technology to share resources. The cloud-based services have proved really beneficial for companies organization with professionals who invariably need to interact with other workers. And thus, creating cloud-based applications will serve as the most efficient way that provides employees with a solution that helps in improving their efficiency in communicating with customers and other workers.

4. Miscellaneous

Lastly, Android is also considered an excellent option for developing entertainment and gaming apps. So, developing an app for Android could help you attract game lovers and people interested in utilizing entertainment apps like music apps, photo sharing, etc. Thus, organizations focusing on driving enough traffic must consider creating a gaming application or some kind of entertainment app.

Wrapping Up!

Android is one of the most dominating platforms ruling the app marketplace. Thus, developing an Android app can help you in increasing your customer base. But with millions of such apps on the web, you need to build a solution that could give you instant recognition than all other available app solutions. One best way to accomplish such a need is to create an app keeping in mind the trends that will increase the usefulness and relevancy of the Android application in the distant future.

Here's Why You Should Consider Developing a Business App

Mobile apps have become a lot more than merely a medium of entertainment for users. Many companies, irrespective of big or small, are leveraging mobile application development to build solutions that best serve their client needs and boosts productivity. This article will share relevant key facts that will help you understand the growing significance of a business app.

Let's Look at the Present Scenario

Many people have a wrong perception that only niche brands such as Amazon, and others make use of mobile applications. But that's not the case! Let's face it, everyone in today's digital space owns a smartphone, and they're bound to use apps, especially the ones that helps perform daily tasks.

For example, an individual would definitely want to use an app that helps him/her pay the electricity bill or any other bill on the go. Moreover, a fitness freak will likely download an application that helps monitor their health. And so, no matter how small or large business you run, owning an app for your company can assist in improving your brand reach.

But keep in your mind that developing an app is not something that everyone is good at, so it's better to recruit services of reputed Android app development company or any other mobile application development firm that could help meet your project needs.

Why Should You Develop a Business App?

Let's now look at some of the most important reasons as to why should you consider developing a business app over any other application:

1. Keep Website Users Engaged

The benefit of creating a mobile application is that can help keep your site visitors (and customers) engaged in real time. For example, let's assume you run a retail business. In that case, building an online shopping app that helps offer additional discounts or help users know about the latest deals and offers via push notification will likely keep your customers engaged in your business.

2. Increases Your Brand Visibility

With 62 percent of digital media time spent on apps alone, not having an app will surely make you lose potential customers. In short, having a mobile application can help improve the visibility of your brand. Moreover, the ability to access your website information even on-the-go helps drive new users, making your brand even more attractive.

3. Deliver Personalized Experience

Using a mobile app, you can provide your users with a more personalized experience something that cannot be delivered via a site. For instance, an app can help the user obtain accurate information about the kind of products that prefer to buy frequently, thereby making users feel more confident about their purchase decision. Basically, a mobile application can also help you learn about the client's behavior on the basis of their past purchases and so on.

4. Provide Access to Information Offline

A website cannot be accessed unless a network connection is established. Besides, a site can take a lot of time to load because of server unavailability or due to any other reason. But, you need not worry about such a situation using an app. This is because a mobile application can help users get access to relevant information despite a network connection.

5. Makes Website Browsing Convenient and Fun

Unlike loading a complete site, users find it a lot more convenient and fun to make purchases using an app. After all, just in a few clicks, users can complete a purchase rather than having to navigate through multiple web pages. Moreover, a desktop version of the site contains more information than presented via a mobile application. In fact, an app is primarily built to serve some particular needs of customers.

Conclusion

The benefits that mobile apps provide to users cannot be ignored. Mainly, if you run some business, it's imperative that you must understand how building an app for your business can help in growing your business revenue.

Cost Related Factors That Every Mobile App Aspirant Must Know

When we talk about developing mobile apps, there are a lot of people who are still ignorant about the pricing standards of mobile app development. Consequently, reason why there are times they end up paying extravagant amount to the developers. This is the reason why one needs to stay abreast related to all the development cost as per industrial standards.

Well ignoring mobile apps could be not the right thing to do as people are now inclined towards mobile gadgets. This is the reason why mobile app development is something which one can not avoid. mobile applications development services need utmost attention of the clients and this is the reason you cannot afford to go without preparation. In wake of developing an incredible app you might end up hiring someone who might charge you extravagant money else you might not hiring a competitive firm just because of monetary issues.

It’s intriguing to find out that as per Clutch survey features are not the largest cost driver of an app but infrastructure is what drives the maximum cost, which comprises of :

• Basic controls
• 3rd party integration
• Data storage
• Data encryption
• Access to enterprise data
• Scalability

App Development Cost Calculators

There are now several app development companies that are now offer calculators that allows to specify all the features and allows to see you a approximate figure of the cost of your app. You can make use of these calculators to test the cost of your mobile app.

No matter whether you wish to choose iOS or Android apps or includes features such as complex business logic, login authentication, UI, backend connections, and offline functionality. You can add all the requirements and get to know what it would approximately cost to build mobile apps easily.

• Otreva calculator: $360,000
• Tusnua Designs calculator: €215,000
• Imason calculator: $267,000
• Kinvey calculator: $321,000
• Kony: $256,000

Continuing costs after development

Let me be very clear on this part as a lot of people tend to think that their mobile app investment is a one time investment and do not demands any other investment post this. Accomplishing the development of a mobile app is just the preliminary step iceberg, as the development proceeds and all other steps related to make it fully functional precedes this.

The development cost is multiplied by 3

As per a survey from Forrester revealed that the expenditure for developing a custom mobile app which is approx $50,000 to $150,000 can be 35% of the cost for two years.

What's your budget to build a mobile app?

As per a 2015 report from Commentum they estimated the cost of maintenance for a custom app project of an SME cost around $5,000 to $11,000 monthly payment.

This is not it as even the minimal change for a small project cannot be considered as substantial one with $3,000 monthly payment — and moving so and so forth to difficult or large scale development might cost $25,000 per month.

Make sure that you stay in buzz via frequent updates

As per a survey conducted by AnyPresence the cost of custom mobile application development by professionals, said that around 80% of the people said that they update their applications at least two times in an year and around one third people updated it one time in a month. Updating your app is certainly a great thing as it helps you to remain in the buzz and capture the users attention.

Is the cost of developing an app worth?

When it comes to mobile apps they can be divided on the basis of platform. This is the reason why you need to be cautious while selecting a mobile app platform for your business. You need to first figure out what is the genre of your app and what kind of audience you wish to cater.

Apart from that there are several misconceptions that are lingering around that Android apps do not yield so much revenue when it comes to iOS apps. There are other myths regarding the monetization policy of apps which makes it difficult for people to pick out the best development platform themselves.