Thursday 21 April 2016

5 Questions You Must Answer Before Initiating Mobile App Development

Creating rewarding apps are becoming a lot more challenging and arduous with numerous companies showing interest in leveraging mobile app development services to build one-of-its-kind app solutions. Even if, you choose to hire iOS app developer or any other expert app developers for your project, there are a few basic questions that might be restricting you from beginning with the development phase. Here are five such important questions worth considering:



1. How should you safeguard your app idea from being stolen?
 
You might have just come up with a unique and brilliant app idea. But have you imagined what happens if the notion is used by someone else and launched before you did? Of course, you will be deeply saddened. Perhaps, some of you will want to sign an NDA (non-disclosure) agreement with your service provider before starting with the app development process. But even requesting an NDA might not help you from losing your app idea unless you discuss your requirements with your development team. 

It is suggested that rather than keeping yourself aside from becoming a part of meaningful discussions with app developers (having proficiency and experience in meeting your app needs), you must postpone signing an NDA. You must gather information regarding the general purpose of your app, find out similar apps, your development budget, the platform on which you would want to run your app and so on. Only after acquiring such data, move to requesting an NDA. 

2. iOS vs. Android App: Which platform should you use?
 
If you want to develop consumer apps that help in generating good revenue, then you should opt for creating an app for the iOS platform first. In fact, iOS applications support higher ROI compared to Android apps. Also, since Apple based applications are easy to build and performs faster, you won't have to make necessarily the cost of your iOS app less. 

On the contrary, Android proves a better choice in improving your visibility among audiences. After all, Android enjoys the maximum smartphone market share, thereby increasing your ability to extend your reach to a wider audience base. 

3. How much investment is required for an app?
 
The possible third question you'll have in your mind is that money you will need to spend in your app development project. Well, the overall construction cost relies on how many new features you tend to add within the app. Also, the cost of the platform you choose for your project will vary. Remember that niche app development company usually charge from anywhere between $500k to $1000k for the project. On the other hand, freelance developers or smaller shops charge a nominal fee. 

Especially, choosing to outsource your application development project to an offshore firm will best meet your needs. 

4. How to earn money from your app?
 
If you want to earn some profits from your newly built app, then you would want to know how can you make good money via your app. The best and highly recommended ways that are believed to monetize from an application is following the freemium app approach. According to this method, you need to release your app for free in the beginning, and as soon as you succeed in exceeding your user base introduce in-app purchases to increase ROI. 

One good example of freemium approach is Candy Crush. The gaming application is available for free. You can play the game with no need of spending even a single dime, but as you move to higher levels, you are presented with in-app purchases. Needless to say, you'll be encouraged to buy things that could help you in clearing challenging levels. In fact, people who have become addicted to playing Candy Crush seems to be making a lot of purchases from the app store. 

5. What is the right time to upgrade your app?
 
Updating your app is crucial to keep users interested in using it. Also, up-to-date apps help attract new potential customers. Besides, as your business grows you're bound to introduce updates that inform users about your new offerings. Keeping your mobile application updated creates a sense of excitement among users and make them think what all will be offering next. Moreover, upgrading apps also help in fixing bugs that users might have noticed in your app. It is recommended that you should update an app in a month. Also, the frequency of updates depends on the feedback provided by users, your development budget, etc. 

What's more? Make sure to plan your updates and jot them down in your app's roadmap. Doing so will ensure that you don't miss out releasing any critical update. Also, include what all you have updated in your app's roadmap. 

Wrapping Up!
 
Reading the above question and their answers will most likely help you in determining the right way to develop successful apps. You will possibly come across many more considerations when building an app. However, the ones discussed in this article are initial concerns you need to know about, as they will help in laying down the foundation of your app development project. Remember, if you lack the skills necessary for creating a winning app model consider recruiting hire mobile app developer for the job instead. 

But before selecting any service partner, make sure to check out their experience and specialization to ensure that they are capable enough to meet your project needs.

Monday 4 April 2016

Go For Deep Linking To Improve Your Android App's SERPs

We cannot just out blow the fact that Mobile internet search has surpassed the web traffic considering the traffic results. The reason being that the utility of mobile phones is so much so that the users now prefer their smartphones as they provide information anywhere and anytime. 

Android apps are one of the best way to disseminate your business among the massive user base, and this is possible only by making use of deep linking the content page together of the mobile apps and therefore it helps to open up a great deal of opportunities that makes sure that the developers or the users from Google search to check any particular content which makes it available from a mobile app. 

As per a recent statistical report from mobile customer engagement, you get to have in-app engagement which is considered quite a sophisticated version of in 2016 and one of the very simple reason might be the that it is quite reasonable, the app brand has more control over the message, and also have the ability to render users quite an incredible and unfettered user experience who have invested a lot in their brand. 

So do you have the ways in which an Android app development company can easily make your Android app quite a renowned name in the app stores?
Yes, of course you can as there are different ways available that can make your Android app quite searchable by Google. 




Some of them are as follows:
 
Make sure to get links for the app content : This allows Google to crawl into the content of your app and ensures that you get better results on Google searches. In order to make sure that there is a deep linking in your Android app, make sure that you change the content of your Android app so as to incorporate file in order to listen to the data which comes from the URI of the website through the Google search and make sure to reply so as to take the content page of your mobile app. One needs to know that the process occurs in two steps:
Make sure to incorporate <ACTION_VIEW> in your Manifest. You can specify one or more than one <data> tags in your URI scheme. One of the tag must comprise of android and that must be the scheme attribute. Apart from this you can also specify several activities that are for the same URI scheme and also comes with different path prefixes that are rendered for each activity which enables the different URI paths. 

Apart from this you need to make sure that your activity is Browsable and this can be specified by the intent filter that one can open from a web browser and this is quite a prime requisite to make sure that the website has deep linking. Make sure that all the intent filters are present in your app manifest, Android then routes all the Intent that is similar to the URI. 

How to make sure that you have deep linking : For those who are embedding deep linking must make sure that the app should straight away take the user to the require content page and for this they do not ask them to perform anything else inside your app. This makes sure to deliver a better user experience to your clients. 

Help to Increase Revenues:
 
We are well aware of the fact that the users who download your app are your most loyal customers. As they have downloaded your mobile app which means they are interested in purchasing which means they have business.
Therefore, using deep linking you can easily guide your customers straight away into your app, this makes them quite motivated so as to complete a specific task or make a purchase. 

Improved User Experience:
 
Deep links hold a very strong impact when it comes to deliver an efficient browsing experience and also makes sure to avoids chances to distract as it directs them straight away to the screen of the app. Make sure that the users wish to buy a product, listen to a track, watch a video, or get acquainted to the latest news – deep links helps to optimise the time it would take so as to manually perform a tasks and this renders quite an incredible user experience to them.