Monday, 9 May 2016

All You Need To Know About Present And Future Of Wearables

Technology has grown out very luxuriantly and this all because of the strenuous efforts put in by the developers to render technology that goes far beyond the desired. We certainly are living in a world of fantasy where we are dreaming to cook meal for your or can check your body metabolism with a voice command. 

Wearables are accepted widely and thus only Apple or Google, are not the only firms that have a monopoly in wearable technology. Which means that leading iPhone  app development company or Android have to stretch their development abilities if they wish to develop apps for these devices. Talking about 16th Wearable Technologies Conference in 2015 USA there were around 500 attendees. This conference was about completely delving deeper in the wearable ecosystem. 




From chip vendors to solution providers this conference was filled with people of all the genres. One of the most important reason for this is that wearable are certainly and unarguably a fancy things in technology. Moreover, it is not merely catching the fancy of the users, but the developers are also enthused with the excitement and anticipation as well as overwhelmed about the things yet to come. 

Moreover this is an actual advancement that developers are not just making up this is quite a real thing and is about to capture the market in its grasp. Wearable technology has reached Garnter's Hype Cycle and this cycle outlines the journey of trends which is defines how a trend moves from a level of maturity and how it gets adopted by the users. 

Wearables have a bright future ahead
 
Moreover, looking at the opportunities available in the development field several companies such as Fossil Group have announced hundred of wearables in this year. With such facts we can say that wearables have a very bright future ahead and looking at the wholesome future several companies are launching lots of products. 



It has been estimated that wearables will generate a revenue of53.2 billion U.S. dollars in the forthcoming years. 

Healthcare and fitness has seen one of the biggest shift in this sector. Wearable devices now have grade sensors, monitoring and patient care, devices that are doing good in data that is related to heath sector



 
Games
 
With the evolution in th king of devices we use now we now have several wearables that help the users to play outdoor games as well. Garmin is a leading company that has created an incredible Approach which is a range of wearables used for playing golf, and this is specially developed to deliver information to the person who is playing the sport. 

Then again we have TruSwing, a device that uses sensor metrics to reflect how your mechanics affects ball flight as well as shot results. 




Garmin Golf Wearables
Stay fit
Garmin wearables.

 
The fitness tracker is without a doubt one of the most liked wearable devices, and this might be the plausible reason why we can find a variety of them. Choosing the right fitness brand as per your needs in further dependent on you. 


Wearables for fitness
 
The best part about this fitness freak to fashion lovers, you get fitness band in all range and variety. We now have fitness bands that have evolved a lot and comes with incredible sensors and technology. It also allows the users to monitor the heat rate via FitBits Charge HR or even notifications are also given using the smartwatches. 





These fitness tracker come in varied range which one can choose as per their desired need. One can get notifications at Garmin Vivosmart HR, fitness freaks can go for Jawbone UP2 which a multi-purpose fitness tracker , for sporty people we have Garmin Vivoactive for multi-sports, in order to track heart rate we have Fitbit Charge HR , to track your running Microsoft Band 2 , to track your swimming we have Moov Now , and for fashionistas we have Misfit Swarovski Shine. 

Apart from the official purpose Wearables have grown out to be one of the more personal technology as it helps in automating and optimizing all the your daily chores that people perform, which is completely different level of digitization which is designed to meet the official requirements.
 
Developers are working efficiently and are coming out with the flying colors with concepts such as Internet of Things which has become an incredible source of development. 

The list of wearables is not it as apart from this we have a long list of quite intriguing wearable gadgets if enthused with incredible technical ideas turn out even the dull ideas into quite engaging user experiences. 

One of them is Google Glass or call it a digital eye wear which has the capacity of turn you loitering into an knowledge imparting session. This advancement is a great leap for the tourism industry. 

Smooth tracking: It is not only fitness which one can track from these wearables but we also have tracker for pets as which one can implant on their pets and keep a track of where they are moving. 




Connectivity and Apps: this is a great news for all the party freaks as now you do not need to carry your cell phones or wallet for the party. This gadget allows you to store all the payment details on your cell phone and to make payments all you need to do is to swipe the phone and everything else is taken care of. Mobile apps are no longer restricted to knowing balance or the charge sheet but they can now easily make payments. 

This is not it as there are special suits that are tailor made for athletes and they track every move while playing the game and this helps the players to improve their gaming experience. 

We now have real time data applications that are considerably improving coaching as well as training process. This is not a mere method of recreating and even playing games, but has got considerable improvements. 

Challenges to cover
 
When it comes to some casual use or recreation, one can easily surpass any bugs or disruptions, however this cannot be ignored when it comes to health or fitness Mobile App Development, one can not easily tolerate any bugs. Therefore, these developers has a great deal of responsibility attached to them. 

FitBit is has launched Blaze its smart fitness watch, is a new watch that can work even without working in tandem with a smartphone. However, it allows you to sync FitBit app that helps to keep a track fitness track. 

Adidas, who happens to be a big name in the sports sector, is delving deeper into wearable by launching sports bra that has the ability to measure heart rate of the user. This means that brands are well aware of the needs of the users. 

Who will lead and what's next? 
 
Sensoria Inc. has emerged out to be a big name when it comes to wearables in fitness and the company also puts forth the plans to make the Smart Running System more advanced, and it was unveiled in Consumer Electronic Show. It is also credited as the first and only garment that has multiple integrated wearable systems.

Monday, 2 May 2016

How is User Behavior Shaping Mobile App Development

Just like smartphone changed the way users communicated and accessed the web, a gradual shift in users' behavior can be observed following the rise in demand for mobile apps. Years have passed since the mobile giants Apples, and Google launched their app store, but the app usage has skyrocketed in the last four years. Right from gaming to business to utility, millions of apps have swarmed the app market. 

A Look at Mobile Usage Statistics 
 
Let's view at some useful insights related to mobile app usage:
  • The use of mobile apps is expected to increase up to 268.69 billion in 2017.
  • Digital media time spent on mobile apps has reached 89 percent.
  • Smartphone apps are the key drivers behind the growth of digital media.
  • The time devoted to mobile apps is more than the time invested in mobile web.
So, now that you have come to know about the drastic increase in app usage, most of you still might be wondering about the reason that encourages a user in downloading an app from among billion of applications. 

Three Elements That Causes Changes in App Users' Behavior
 
Based on a survey conducted by Fogg Behaviour Model, three elements are responsible for the change is users' behavior:
  • Motivation
  • Ability
  • Trigger
But if any one of these elements is missing, you won't likely see any change in the behavior. 

Well, one great way to expand your app's presence among target audience is via the social circle. Spreading news about your product on popular social media networks like Google+, Twitter, Facebook, etc. often acts as the biggest motivator for people, encouraging them to download the app. 

Especially, social influence is expected to have an enormous impact on youngsters mind. But, you cannot ignore reaching out your product to the older generation as well. So, you need to pay attention to customizing your application to meet the demands of different age groups. Moreover, a useful app triggers mobile users to share their app experience with other individuals. 

But remember, app development isn't an easy feast. Rather it can be challenging because of the increasing competition in the market. And thus, to build a successful app, it is better to hire Android app developer or a professional who can meet your project needs with efficiency. 





What Future Holds For Mobile Apps?
 
People are moving towards using smartphones and tablets and are adopting the wearable technology. With the increase in demand for wearables, the need for apps compatible with smart devices is most likely going to rise as well. But, most importantly, the future of apps will lie in the behavioral changes in users. So, you should study the emotions that a user experience while using an application, as it can guide you in developing successful end-product that is well liked by your target audience.

Thursday, 21 April 2016

5 Questions You Must Answer Before Initiating Mobile App Development

Creating rewarding apps are becoming a lot more challenging and arduous with numerous companies showing interest in leveraging mobile app development services to build one-of-its-kind app solutions. Even if, you choose to hire iOS app developer or any other expert app developers for your project, there are a few basic questions that might be restricting you from beginning with the development phase. Here are five such important questions worth considering:



1. How should you safeguard your app idea from being stolen?
 
You might have just come up with a unique and brilliant app idea. But have you imagined what happens if the notion is used by someone else and launched before you did? Of course, you will be deeply saddened. Perhaps, some of you will want to sign an NDA (non-disclosure) agreement with your service provider before starting with the app development process. But even requesting an NDA might not help you from losing your app idea unless you discuss your requirements with your development team. 

It is suggested that rather than keeping yourself aside from becoming a part of meaningful discussions with app developers (having proficiency and experience in meeting your app needs), you must postpone signing an NDA. You must gather information regarding the general purpose of your app, find out similar apps, your development budget, the platform on which you would want to run your app and so on. Only after acquiring such data, move to requesting an NDA. 

2. iOS vs. Android App: Which platform should you use?
 
If you want to develop consumer apps that help in generating good revenue, then you should opt for creating an app for the iOS platform first. In fact, iOS applications support higher ROI compared to Android apps. Also, since Apple based applications are easy to build and performs faster, you won't have to make necessarily the cost of your iOS app less. 

On the contrary, Android proves a better choice in improving your visibility among audiences. After all, Android enjoys the maximum smartphone market share, thereby increasing your ability to extend your reach to a wider audience base. 

3. How much investment is required for an app?
 
The possible third question you'll have in your mind is that money you will need to spend in your app development project. Well, the overall construction cost relies on how many new features you tend to add within the app. Also, the cost of the platform you choose for your project will vary. Remember that niche app development company usually charge from anywhere between $500k to $1000k for the project. On the other hand, freelance developers or smaller shops charge a nominal fee. 

Especially, choosing to outsource your application development project to an offshore firm will best meet your needs. 

4. How to earn money from your app?
 
If you want to earn some profits from your newly built app, then you would want to know how can you make good money via your app. The best and highly recommended ways that are believed to monetize from an application is following the freemium app approach. According to this method, you need to release your app for free in the beginning, and as soon as you succeed in exceeding your user base introduce in-app purchases to increase ROI. 

One good example of freemium approach is Candy Crush. The gaming application is available for free. You can play the game with no need of spending even a single dime, but as you move to higher levels, you are presented with in-app purchases. Needless to say, you'll be encouraged to buy things that could help you in clearing challenging levels. In fact, people who have become addicted to playing Candy Crush seems to be making a lot of purchases from the app store. 

5. What is the right time to upgrade your app?
 
Updating your app is crucial to keep users interested in using it. Also, up-to-date apps help attract new potential customers. Besides, as your business grows you're bound to introduce updates that inform users about your new offerings. Keeping your mobile application updated creates a sense of excitement among users and make them think what all will be offering next. Moreover, upgrading apps also help in fixing bugs that users might have noticed in your app. It is recommended that you should update an app in a month. Also, the frequency of updates depends on the feedback provided by users, your development budget, etc. 

What's more? Make sure to plan your updates and jot them down in your app's roadmap. Doing so will ensure that you don't miss out releasing any critical update. Also, include what all you have updated in your app's roadmap. 

Wrapping Up!
 
Reading the above question and their answers will most likely help you in determining the right way to develop successful apps. You will possibly come across many more considerations when building an app. However, the ones discussed in this article are initial concerns you need to know about, as they will help in laying down the foundation of your app development project. Remember, if you lack the skills necessary for creating a winning app model consider recruiting hire mobile app developer for the job instead. 

But before selecting any service partner, make sure to check out their experience and specialization to ensure that they are capable enough to meet your project needs.

Monday, 4 April 2016

Go For Deep Linking To Improve Your Android App's SERPs

We cannot just out blow the fact that Mobile internet search has surpassed the web traffic considering the traffic results. The reason being that the utility of mobile phones is so much so that the users now prefer their smartphones as they provide information anywhere and anytime. 

Android apps are one of the best way to disseminate your business among the massive user base, and this is possible only by making use of deep linking the content page together of the mobile apps and therefore it helps to open up a great deal of opportunities that makes sure that the developers or the users from Google search to check any particular content which makes it available from a mobile app. 

As per a recent statistical report from mobile customer engagement, you get to have in-app engagement which is considered quite a sophisticated version of in 2016 and one of the very simple reason might be the that it is quite reasonable, the app brand has more control over the message, and also have the ability to render users quite an incredible and unfettered user experience who have invested a lot in their brand. 

So do you have the ways in which an Android app development company can easily make your Android app quite a renowned name in the app stores?
Yes, of course you can as there are different ways available that can make your Android app quite searchable by Google. 




Some of them are as follows:
 
Make sure to get links for the app content : This allows Google to crawl into the content of your app and ensures that you get better results on Google searches. In order to make sure that there is a deep linking in your Android app, make sure that you change the content of your Android app so as to incorporate file in order to listen to the data which comes from the URI of the website through the Google search and make sure to reply so as to take the content page of your mobile app. One needs to know that the process occurs in two steps:
Make sure to incorporate <ACTION_VIEW> in your Manifest. You can specify one or more than one <data> tags in your URI scheme. One of the tag must comprise of android and that must be the scheme attribute. Apart from this you can also specify several activities that are for the same URI scheme and also comes with different path prefixes that are rendered for each activity which enables the different URI paths. 

Apart from this you need to make sure that your activity is Browsable and this can be specified by the intent filter that one can open from a web browser and this is quite a prime requisite to make sure that the website has deep linking. Make sure that all the intent filters are present in your app manifest, Android then routes all the Intent that is similar to the URI. 

How to make sure that you have deep linking : For those who are embedding deep linking must make sure that the app should straight away take the user to the require content page and for this they do not ask them to perform anything else inside your app. This makes sure to deliver a better user experience to your clients. 

Help to Increase Revenues:
 
We are well aware of the fact that the users who download your app are your most loyal customers. As they have downloaded your mobile app which means they are interested in purchasing which means they have business.
Therefore, using deep linking you can easily guide your customers straight away into your app, this makes them quite motivated so as to complete a specific task or make a purchase. 

Improved User Experience:
 
Deep links hold a very strong impact when it comes to deliver an efficient browsing experience and also makes sure to avoids chances to distract as it directs them straight away to the screen of the app. Make sure that the users wish to buy a product, listen to a track, watch a video, or get acquainted to the latest news – deep links helps to optimise the time it would take so as to manually perform a tasks and this renders quite an incredible user experience to them.

Monday, 28 March 2016

4 Mistakes to Avoid When Developing a Mobile App

In the last couple of years, the use of mobile applications have exceeded to a great extent. You can measure the ever-growing increase in the demand for apps by looking at the following statistics: 

  • The number of app downloads across the world is predicted to reach 270 billion by 2017.
  • 52 percent of digital media time in US alone is spent on apps.
  • Smartphone users spent around 89 percent of their time in using mobile apps.
  • 500 leading merchants generate 42 percent of their sale from mobile apps.

So, these stats clearly explain how crucial it has become to develop mobile apps to extend your business reach to a wider user base. Despite continuous app development, it seems many app developers from almost every iPhone or Android app development company tend to make mistakes while developing them. 



Here are a few mistakes you should avoid when building an app:

1. Not Having a Clear Understanding of Your Business
 
The best way to develop a winning app requires you to have complete understanding of your business. Despite coming up with a brilliant app idea, you can't guarantee its success until you design it in sync with your business needs. The reason as to why you should know what you deal with is that it will make you create a product that can solve existing problems in your system. 

2. Pre-assuming That The App's Popularity Will Grow
 
One biggest mistake users (ideally novices) make is believing that their app model will go viral if it looks and functions in a superior manner. Remember, there are dozens of great mobile applications in the market. So, you just can't sit and wait for your target audience to notice your product. Rather, you must have a marketing plan ready to increase your app's visibility. 

3. Lack of a Great App Monetization Plan
 
Many iPhone/Android app development company believe that as the userbase of their app grows, they are likely to earn good revenue from it. But, unfortunately that's a wrong notion. Many developers, in fact, think that they can earn huge profit by app advertisements or just because of their reputation. But, with many big players out there it is imperative to have an app monetization plan prepared. 

4. Leaving Your Competitors
 
Out of the Picture!
 
Never underestimate your competitors, or leave them out of the game. In short, you must keep track of all the updates made by businesses competing against you. Though, some of your counterparts might not achieve the kind of success you have tasted via your app, but they might counter-attack with a better app strategy that give them an instant push in the market. 

Conclusion
 
The app marketplace is becoming highly competitive with each passing day. And so, as an app developer it becomes essential to consider factors that could help in developing a successful solution. Put it simply, you must pay heed to factors that helps increase your chances of achieving success in your app development venture.

Tuesday, 15 March 2016

3 Important Ideas to Developing a Winning Mobile App

Do you want to build an app? Well, then you wouldn't possibly find much difficulty in getting the job done. After all, there are plenty of tools and resources online to guide you in the right direction with your mobile application development project. But, what can be challenging is getting your app the expected recognition in the market. 

An unfortunate reality is that not all the mobile apps become an instant hit with users. However, putting some basic principles in use can help you get the best possible return from your app model. So, before you hire a Mobile App Development Company make sure to follow the below mentioned key ideas to ensure achieving success in your app development endeavor:





1. Move From Imitation to Innovation
 
There's no denying to the fact that mobile apps prove a lucrative deal for businesses, expanding their reach to users across the world. That is why most (if not all) of the businesses are putting their best foot forward in getting their share of fame by building an app. Unfortunately, some businesses do not follow the same approach and instead resort to imitating what others are doing. 

In short, several people rather than innovating their own app idea, prefer copying already existing concept of a mobile application. Needless to say, people who imitate others don't have a purpose behind creating something, and might not even bother whether their rendered solution will meet users needs or not. 

Moreover, imitating anything blindly could turn out an expensive deal. Besides, users are attracted more to fresh ideas than an existing one. So, a wise decision will be to have a clear picture in your mind about the app that your users want. This does not mean you cannot consider imitating an app. But, you can try and add more innovative features to it.

2. Focus on Simplicity
 
Don't unnecessarily get your app stuff with features that are not required in it, as they won't likely help you achieve success in your venture. Furthermore, users who are using your app for the first time will abandon the application, if they find it difficult to understand the scope and purpose of the app. But with various app development tools and approaches on the Internet, it's easy to become overwhelmed with such ample number of choices. As a result, we end up making the app hard-to-understand or packed with irrelevant features, which renders a poor user experience. 

Remember, user experience (UX) is crucial for the success of an app. Also, research proves that an easy to use app is likely to attract more users, as users will be able to understand it without any difficulty. Also, too many ignored features only adds up to the development cost. As a startup, you must focus on releasing an app with minimal features, so as to portray it as a viable product. However, once users start recognizing it, you can consider adding extra features to it.

Also keep in mind, to ask for users feedback before you opt for any additional feature. In fact, you should question yourself whether the feature you would like to be added is going to add any value to the users.

3. Don't Forget to Have your App Marketing Plan Ready 
 
Of course, you cannot just sit and wait for your targeted audience to notice what you have to offer. Especially, in today's competitive and wobbly marketplace it is imperative that you must keep your users aware of what all you would be offering. This also helps in arousing curiosity among users regarding what they'll get from your end-product. So, it is important that you have an app marketing plan ready before you plan on launching your product in the market.
When creating a market plan for your app, make sure that it focuses on presenting the unique features of the app and how it will benefit the targeted audience. An app marketing plan is also an excellent strategy to promote your venture to new customers. Your marketing plan can be a sponsored messages that appear on social media platforms, or a PR marketing strategy and so on.

Conclusion
 
There is no dearth of solutions and strategies that helps guide in developing a winning app, but the key ideas covered in this article can play a crucial role in increasing your chances of success.

Monday, 7 March 2016

Factors to Guarantee Success of Android App in The Future

You might have heard as to how the advent of Smartphones, especially Android, has revolutionized the way we conduct business. Besides, you might yourself might have experienced drastic changes in how you perform daily tasks since the inception of Smartphones. But, developing innovative apps has become a hot topic of debate among most of the developers. After all, the majority of digital media time of users is spent on mobile apps. Thus, building one can help you in expanding your presence to a larger audience base. 

However, remember that there are around million of Android applications available in the app marketplace. So, to ensure the success of your product, it is imperative that it can take advantage of advanced features like the cloud technology, location-based services, etc. Also, your app must help boost productivity and optimize efficiency. 

Furthermore, it is vital that your mobile application must make it convenient for businesses to communicate with their customers their latest offerings. In addition, the app must contain touch-gestures that enable customers to make purchases only making a few taps and swipes. 

In a nutshell, you must keep up-to-date with technological changes and Android app development trends that will help you attain long-term success in your endeavor. Even if, you are considering on hiring Android app development company for your project, you must keep into consideration the following factors for creating a successful app solution that will work well in the present and the future: 



1. Opt for Advertising 

Advertising products online have always proved beneficial for businesses in achieving success. After all, posting ads online helps in reaching out to all the potential customers. Thankfully, Android apps make the process of advertising a lot more easy. Most importantly, they help provide customers with personalized messages and notifications to convince clients into purchasing products and services. This eventually increases the chances of improving your sales. 

2. Implement Location-based Services 

One excellent way to provide exceptional app experience to users is by implementing location-based services into the app. Doing so, help makes it easy for businesses to locate people having similar interests all at once. Also, making use of such service gives you ability to communicate with your targeted users in an efficient manner by providing personalized services. Moreover, you don't need to irritate users into providing their location details. This help in improving your customer satisfaction and keep the customers happy. 

3. Add Cloud-based Services
 
Today, almost every business organization is utilizing cloud technology to share resources. The cloud-based services have proved really beneficial for companies organization with professionals who invariably need to interact with other workers. And thus, creating cloud-based applications will serve as the most efficient way that provides employees with a solution that helps in improving their efficiency in communicating with customers and other workers.

4. Miscellaneous

Lastly, Android is also considered an excellent option for developing entertainment and gaming apps. So, developing an app for Android could help you attract game lovers and people interested in utilizing entertainment apps like music apps, photo sharing, etc. Thus, organizations focusing on driving enough traffic must consider creating a gaming application or some kind of entertainment app.

Wrapping Up!

Android is one of the most dominating platforms ruling the app marketplace. Thus, developing an Android app can help you in increasing your customer base. But with millions of such apps on the web, you need to build a solution that could give you instant recognition than all other available app solutions. One best way to accomplish such a need is to create an app keeping in mind the trends that will increase the usefulness and relevancy of the Android application in the distant future.